Can Italy’s first EV company change the country’s car culture?


It’s not every day that your introduction to a car company includes spending time in Europe’s largest vertical wind tunnel for aerodynamic tests. Meet AEHRA. Its headquarters in Milan comprises not only the usual meeting rooms and desks, but also a wind tunnel where you can experience flying —  and while mildly terrifying, it’s a hell of a lot of fun. 

AEHRA is Italy’s only electric car startup, and its secret sauce is aerodynamics. I spoke to AEHRA’s CEO and co-founder, Hazim Nada, to find out more.

Nada tells me:

We’re not an automobile company. We’re an energy transition company. These cars won’t look like anything else. We don’t see anybody doing what we’re doing. We’re addressing a question as to whether electric vehicles need to continue to look the way they do.

Italy AEHRA flying